General Pants In-Store Kiosk

This unique interactive in-store experience blends fashion, shopping, social media and music in a bid to engage and enthuse customers. If you’re not sure about a look, take a snapshot and get a second opinion from other GP customers and staff around Australia. My role in this project was the conceptual idea for Insta-Opinion that won the pitch for the work, as well as the visual design and art direction of the app.

Product Design

Art Direction

GP_InstaTitleGP_InstaTitle
GP_1GP_1
GP_6GP_6
GP_2GP_2
GP_3GP_3

Created at

Logo_TBWA_mono2Logo_TBWA_mono2

with these talented people.

Russ Tucker, Creative Director · Rebecca Merryfield, Producer · Ben Tan, Creative Technologist · James Kavanagh, UX · Jess Wong, additional design